Marquina Shoemaker, a local brand creating stylish modern formal and casual shoes, got us to create their promotional video.
They needed an online promotional video to accompany articles about them on multiple local website magazines. We decided to show how Marquina shoes are made while showing the intricate and traditional way it’s done by the famous sapateros of Marikina.
We collaborated with Director Nestor Abrogena and By The Way’s Director Kevin Gabon for this video. Furthermore we wanted to show the process in a classy and tasteful way to entice the viewers with the beauty of the process while highlighting the step by step process of the Marikina sapateros.
View the video here